House 10 News

  • Why Surveying Matters

    What is the single most important thing you can do as a business owner? The answer? Keep your ear to the marketplace by listening to your customers. Henry Ford’s Mistake, In the early 1920’s Henry Ford launched his assembly-line produced Mode...

  • Companies Need Friends

    When it comes to online marketing strategy, less often is more. More than 90 percent of consumers have “broken up” with at least one brand on Facebook, email, or Twitter, according to a study by ExactTarget and CoTweet. The reason? Too fre...

the house 10 method

Cable Marketing: Sell, Connect, Collect, Repeat

For the past decade the House 10 team has delivered best-in-class marketing solutions and high-yield performance to the Cable Television, Broadband and Telecom industries. From the smallest to the largest MSOs, our approach and methodologies have brought unmistakable performance improvements to clients across the country.

The House 10 method helps you develop cost-effective campaigns that ACQUIRE new customers, upgrade existing customers to additional ANCILLARY services, and retain or migrate customers that have an AFFINITY toward your product but need to be transitioned from promotional offers or insulated from competition. We believe that in combination with the correct product, pricing and service strategy, House 10 tactics produce targeted, long-term results for your company.

Method Chart

Chart Arrow Cross-platform marketing solutions: We offer integrated solutions with consistent look and feel across web, x-channel, digital signage, print, radio and TV. Our ‘platform neutral approach’ saves you money by giving you the flexibility to utilize marketing campaign elements on an as needed basis. 
Chart Arrow Marketing campaign development: We provide a distinct set of choices between turnkey, customized, modular, traditional, new and multimedia marketing campaigns with proven and documented results. We then work directly with you and your team to develop and design a marketing strategy that suits your specific challenges and goals. 
Chart Arrow Marketing oriented operational assessments: We also offer a comprehensive consulting program to determine where performance may be challenged by operational or technical issues. This includes identifying opportunities in call centers and tech ops efficiencies, CPE inventory control, pricing strategies, product mix, programming and other key operational areas.